6 Best Brow Products that will Give You Brow Goalz

A good brow can make or break a face. I know it sounds a little intense, but I feel that my final makeup look dramatically improved when I started to fill my brows in slightly. Over the years I’ve tried many different brow products and had my favorites. These are all raved on by not only me but beauty experts everywhere. Compiled are some of the best brow products on the market, let us know if you use any of them!

What Kinds of Brow Products are There?

Brow products can be broken down into 3 main categories: gel, pencil, and powder. So what are the differences?

  • A gel product can be used to hold your eyebrows in place. The tinted options help enhance your current brow shape and color, so gels are better suited for those with thicker brows.
  • A pencil product’s primary purpose is for filling and shaping. Since brow pencils tend to have thinner points, they’re better for creating your ideal shape. Although these are more difficult to use, with some practice, it’ll boost your brow’s shape well.
  • A powder product is used to fill in sparse areas in the brows. They’re not as harsh as a pencil, so it’ll add subtle color where necessary and will give off a more natural look.
Best Brow Products

Best Brow Products

BENEFIT COSMETICS GIMME BROW + VOLUMIZING EYEBROW GEL

Purchase at Ulta for $24

The easiest product to use with an amazing applicator. You literally just have to swipe the wand along your brows and you’re good to go. It looks very natural and effortless, so it’s great for daily wear.


IT COSMETICS BROW POWER UNIVERSAL BROW PENCIL

Purchase at Sephora for $24

The fine tip gives you more control, and the formula creates a very natural look. The brush end makes it easy to blend too. You also have to option to build a darker more glam brown with this!

GLOSSIER BROW BOY // GROOMING POMADE

Purchase at Glossier for $16

This one is a cult favorite, and for good reason. The creamy wax formula keeps your brows in place and naturally boosts them. It’s also super easy to use!

Related: How to Have a Relaxing Facial at Home

HOURGLASS ARCH BROW SCULPTING PENCIL

Purchase at Sephora for $34

Yet another pencil that provides a great fill and even better dimension to your brows. I like this formula the best because it provides that tiny bit of hold that you need to keep your brows in place.

ESSENCE MAKE ME A BROW EYEBROW GEL MASCARA

Purchase at Ulta for $3 

Honestly for this price, everyone should give this one a try! A dupe for the Benefit product that really gets the job done. My only issue is, it’s not waterproof and they need more color option!!

Best Brow Products
via Pinterest

TARTE DOUBLE DUTY BEAUTY BUSY GAL BROWS TINTED BROW GEL

Purchase at Ulta for $18

This one will stay put ALL DAY LONG! The waterproof formula helps tame your brows and they will stay that way.


LASHFOOD BROWFOOD AQUA BROW POWDER + PENCIL DUO

Purchase at Ulta for $25

This ones a little different from the others since it’s a combination of pencil, powder and gel. First you shape with the pencil and then you apply the powder that kinda turns into a gel

Let us know what you think the best brow products are!

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